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In innovation driven initiatives, there is a tendency to quickly jump to a solution without first getting the problem clearly defined. One often ends up finding solutions for wrongly defined problems. This tends to further complicate things or ends up being a waste of time and money.

Organisations and society can save millions of dollars by not rushing into a solution. People can save themselves a lot of trouble by not allowing quick-fix solutions. There is a structured way towards finding solutions; in three simple steps. The three steps are probe, ponder and prove, and the method is called the 3P Method. This technique can be used by individuals, by organisations and by society at large.

This course is about this simple problem solving technique. The course curriculum consist of a combination of videos, reading materials and evaluation quizzes. This crash course usually does not take more two weeks to complete.

The course is developed by innovation consultancy iDream and delivered by its founderĀ and Chevening scholar Parthajeet Sarma. One can also read more about the unique technique in the popular book “The Rich Labourer” here. The book takes a fictional twist to allow the reader to easily understand the method through the day to day application by the characters of the story.

  • Introducing the 3P Method 

    The three Ps are Probe-Ponder-Prove. This is a tried and tested method, which can be used to solve any big and small problem. The basis of the method lies in the fact that before we jump to the solution of any problem that we are faced with, we need to spend time probing to define the problem correctly, and then synthesizing the insights from such definition, to arrive at a solution. More importantly, this method puts the end user at the centre of the process. It is about human centricity.

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    • Probe first
    • Then Ponder
    • Finally Prove
    • The 3P Method: The basics
  • Defining the problem before jumping to a solution 

    In innovation driven initiatives, there is a tendency to quickly jump to a solution without first getting the problem clearly defined. Without developing empathy for end users, one often ends up finding solutions for wrongly defined problems. This tends to further complicate things or ends up being a waste of time and money. Organisations and society can save millions of dollars by not rushing into a solution. People can save themselves a lot of trouble by not allowing quick-fix solutions.

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    • Understanding users at a human level
    • Deriving Insights
    • Ideas & Concepts
    • Defining the problem before jumping to a solution
  • Proving through prototyping 

    In the transition between the ponder and prove stage, rapid prototyping is tool that brings in much value. This is followed by live prototyping and piloting.

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    • Rapid Prototyping
    • Live Prototyping
    • Proving through prototyping
  • Designing experiences 

    In ideation, it may not be enough to innovate great products and services alone. What is crucial to understand is the entire experience journey of the customer. It is very important to look beyond the product or service innovation and design the experience journey; or rather design the entire experience.

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    • Experience Journey Mapping
    • Experience Design Management
    • Experience Journey Mapping
  • Standardizing in a human centric world 

    How much can one standardise in a consumerist society where human behaviour varies from region to region and individual to individual?

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    • Standardisation
    • Conclusion
    • Standardisation